Impact Archives

13 Sep, 2016

Impact

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October 5, 2017

Authors Jason Jay and Gabriel Grant discuss why “there’s more and more opinion and less and less information,” and how real conversations can help break the gridlock.

October 2, 2017

Why one company says CSR is a business imperative for both public and privately owned companies.

September 27, 2017
#hero-section-8486 .hero-fullscreen { height: 400px !important; } Impact Americans Expect More from Business Sixty-three percent of Americans hope businesses “will take the lead to drive social and environmental change,” especially at a time when expectations for meaningful government action are low. That’s a finding of the 2017 Cone Communications survey of [...]
#hero-section-5429 .hero-fullscreen { height: 400px !important; } Impact How Moral Appeals Work in Political Ads In what might be the first major study of moral appeals in political ads, a Queens College political science professor finds that references to values such as “fairness” and “loyalty” serve to help viewers remember the ads. [...]
#hero-section-6515 .hero-fullscreen { height: 400px !important; } Impact A Visit with Theresa A. Flores Theresa A. Flores Manager, Public Affairs Mary Kay Inc. You are that too-rare commodity: a bilingual American. I’m first-generation American, or one-and-a-half generation. My mother was born in Mexico, but my father was born in the [...]
#hero-section-5727 .hero-fullscreen { height: 400px !important; } Impact Are You ‘Innovative’? If you use any of these words, especially when describing yourself, you might want to reconsider: Specialized Leadership Passionate Strategic Experienced Focused Expert Certified Creative Excellent The official LinkedIn blog reports that these are the 10 most overused words in LinkedIn [...]
September 25, 2017

Trump opted out, but many companies and cities across the country said “We are still in,” reaffirming their commitment to meet greenhouse gas targets.

August 28, 2017

The PAC community’s most comprehensive and widely used benchmarking reports are now available.

August 25, 2017

The decline in the number of congressional staff and leveling off of federal employment generally offers special challenges but also new opportunities for this one group.

August 24, 2017

What’s driving the continuing spike in CEO pay? One overlooked factor, isolated by two professors of economics, is globalization.

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