Building an Effective PAC Contribution Strategy

13 Nov, 2013

PAC & Campaign Finance

Building an Effective PAC Contribution Strategy

An organization doesn’t need to have a multimillion-dollar PAC from day one, but identifying key policymaker players is an important step in laying the groundwork.

Hannah Wesolowski, the Council’s associate director, political engagement, says creating a contribution plan is “really the first step before you even get into your fundraising efforts.” Determining which lawmakers to support — particularly leaders in committees of jurisdiction, those representing districts in which your organization has a particular interest and congressional leaders in general — allows you to “know how much you need to support them and connect with all of them,” Hannah says.

For more of Hannah’s insights on building out your initial PAC strategy, click on the video above.

kristin_brackemyre

Kristin Brackemyre
Manager, PAC and Advocacy Practice
202.787.5969 | email

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